The simple feed hack that boosts your Google shopping performance.

💡 Relevant product titles = more impressions in the right searches.

One of the quickest wins in Google Shopping? Naming your products with a clear, structured format that matches how users search. Google recommends using this order for titles:

[Brand] + [Product Type] + [Key Attributes: gender, colour, size, material, style]

👉 Example: Brand Name – Women’s Black Cotton Shirt, Classic Fit, Size 10

This structure aligns with Google’s matching system, helping your products appear in relevant in-market searches, improving ad rank, lowering CPCs, and driving more qualified traffic.

✨ Pro Tip: Add the most important attributes (like colour and size) at the front to maximise visibility during peak search times like Black Friday.

📩 Want a quick feed review before Black Friday? DM us today.