DIY tracking audit. (no dev required).

Most accounts I audit are losing $$$ because of broken or missing tracking. And it’s not just about recording conversions - if tracking is off, you can’t remarket properly or build lookalike audiences. That means fewer returning customers and weaker targeting ongoing.

Here are 5 hacks you can do in-house (no dev required):

1️⃣ Check GA4 ↔️ Google Ads link (Admin > Product Links)
2️⃣ Test a conversion (fill out a form or checkout – see if it fires in GA4 Realtime)
3️⃣ Use Google Tag Assistant/GTM Preview to confirm tags are firing
4️⃣ Tap your phone number on mobile – does it track as a conversion?
5️⃣ Compare GA4 revenue vs Shopify/orders – big gaps = broken tracking (up to 7% is acceptable)

👉 If anything looks off DM me to book in a call.

✨ Tracking done right = smarter ads, stronger remarketing, and more sales.