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To celebrate AIR Digital’s second birthday, our Google Ads agency audit workbook is available for just $2 until 30 September 2026.
Not sure whether your Google Ads account is being managed as effectively as it should be?
This practical workbook gives you a clear, independent framework for reviewing your account and asking better questions of your agency.
No Google Ads experience is required. All you need is access to your Google Ads account. The workbook shows you exactly where to look, what to review and what your findings may mean.
In approximately 60 minutes, you’ll review essential areas including:
Account ownership and access
Budget allocation
Brand versus non-brand traffic
Search-term quality and wasted spend
Negative keyword management
Location targeting
Conversion tracking and lead quality
Campaign purpose
Performance Max transparency
Account change history
Reporting quality
Overall agency strategy
Every audit area includes plain-English instructions, questions to ask your agency and clear Healthy, Worth Asking About and Needs Attention indicators.
You’ll finish with an agency scorecard and practical next steps based on what you uncover.
Your purchase includes access to the live workbook, so you’ll always receive the most up-to-date version as the kit continues to evolve.
For individual purchaser and personal business use only. Please do not share, reproduce, resell or distribute the workbook or access link.
To celebrate AIR Digital’s second birthday, our Google Ads agency audit workbook is available for just $2 until 30 September 2026.
Not sure whether your Google Ads account is being managed as effectively as it should be?
This practical workbook gives you a clear, independent framework for reviewing your account and asking better questions of your agency.
No Google Ads experience is required. All you need is access to your Google Ads account. The workbook shows you exactly where to look, what to review and what your findings may mean.
In approximately 60 minutes, you’ll review essential areas including:
Account ownership and access
Budget allocation
Brand versus non-brand traffic
Search-term quality and wasted spend
Negative keyword management
Location targeting
Conversion tracking and lead quality
Campaign purpose
Performance Max transparency
Account change history
Reporting quality
Overall agency strategy
Every audit area includes plain-English instructions, questions to ask your agency and clear Healthy, Worth Asking About and Needs Attention indicators.
You’ll finish with an agency scorecard and practical next steps based on what you uncover.
Your purchase includes access to the live workbook, so you’ll always receive the most up-to-date version as the kit continues to evolve.
For individual purchaser and personal business use only. Please do not share, reproduce, resell or distribute the workbook or access link.