AI Overview. What is it & how do you show for it?
You’ve probably seen it already a new AI Overview box appearing at the top of Google search results.
That’s Google’s AI summarising information from across the web, and now, ads can appear within or around it.
So how do you get your brand seen there?
💡 Keep running strong Search campaigns - ads are pulled from your existing setup.
🎯 Focus on research-based queries - “how to”, “best”, “compare” searches are most likely to trigger AI Overviews.
⚙️ Use Smart Bidding + high-quality landing pages - relevance and helpfulness are key.
📈 Optimise your ad copy and site content - AI surfaces answers that clearly address intent.
👉 To stay front and centre of your competitors, you’ll need a strong strategy across both Google Ads + SEO.
✨ Now’s the time to optimise and stay ahead of the curve.
Keen to learn more? DM us today to book in a discovery call.